Mentedcosmetics Review

Mented Cosmetics Review: Inclusive Makeup With Real Pigment

Mented Cosmetics is a US beauty brand built around a clear premise: makeup for all skin tones, with pigment as the priority.

The range covers face, lip, cheek, and eye essentials, plus tools, bundles, and a shade match quiz to help narrow down foundation choices.

This review breaks down what the brand sells, how it positions itself, who it suits, and where it may not be the right fit.

Verdict

Mented Cosmetics is a strong option if you want vegan, ethically made makeup with rich color payoff and a focus on deeper skin tones.

Ratings: 4.3 / 5.0

The main appeal is the shade range philosophy and the practical product mix. The main trade-off is that shipping is US-focused and the strongest value sits in bundles rather than single items.

Quick Review Table

• Product range: 4.5 / 5.0 - Face, lip, cheek, eye, tools, and curated bundles.
• Shade inclusivity: 4.5 / 5.0 - Built around inclusive shade matching and a shade match quiz.
• Formula values: 4.5 / 5.0 - Marketed as vegan and ethically made.
• Color payoff: 4.5 / 5.0 - Brand positioning centers on pigmented, impactful color.
• Buying experience: 4.0 / 5.0 - Clear navigation, rewards, and sample packs.
• Shipping and access: 3.5 / 5.0 - Free US shipping over $45 and limited currency options.

Pros and Cons

Pros

• Inclusive shade approach aimed at all hues.
• Vegan and ethically made product positioning.
• Pigmented color payoff across face, lip, cheek, and eye.
• Routine bundles simplify building a full makeup set.
• Shade match quiz and foundation comparison chart help with selection.
• Foundation sample pack lowers the risk of guessing a shade.
• Free shipping on US orders over $45.
• Rewards program adds ongoing value for repeat buyers.

Cons

• Shipping and store focus lean heavily toward the US.
• Only USD, CAD, and GBP currencies are listed.
• Prices are mid-to-premium rather than budget.
• Stock and shade availability can vary by product.
• No in-person swatching unless you use the store locator.

What Is Mented Cosmetics?

Mented Cosmetics is a beauty brand selling makeup and tools through its own online store.

Core categories include face products such as foundation, concealer, setting powder, primer, setting spray, and blotting papers.

Lip products include lip oil, semi-matte lipstick, lip liner, lip gloss, and liquid lipstick.

Cheek options cover blush and bronzer, while the eye range includes eyeshadow palettes, eyeshadow sticks, eyelashes, brow products, and eye brushes.

The brand also sells tools such as a foundation brush, stippling brush, pillow puff sponge, mini eyeshadow brush trio, mirror, and blotting papers.

Bundles are a major part of the offer, with complexion, lip, cheek, and eye kits plus gift cards.

The site includes a shade match quiz, foundation comparison chart, best sellers, founder story, blog, press section, shipping and returns, rewards, and a store locator.

What Makes Mented Cosmetics Different

The brand’s core difference is its founding premise: everyone should be able to find themselves in beauty, regardless of skin tone.

That shows up in how the range is framed, with pigment and inclusive shade matching treated as the main selling points rather than an add-on.

Mented also leans into vegan and ethically made positioning, which matters to buyers who filter brands on formula values.

Practical touches set it apart from purely editorial beauty brands: a shade match quiz, a foundation comparison chart, a foundation sample pack, and curated routine bundles.

Finally, the rewards program and bundle structure give repeat customers a reason to consolidate their makeup shopping in one place.

Scoring

• Product range: 4.5 / 5.0 - Covers face, lip, cheek, eye, and tools in one store.
• Shade inclusivity: 4.5 / 5.0 - Inclusive positioning backed by a shade match quiz and comparison chart.
• Formula values: 4.5 / 5.0 - Vegan and ethically made messaging is consistent across the range.
• Color payoff: 4.5 / 5.0 - Pigmented, impactful color is the brand’s stated focus.
• Buying experience: 4.0 / 5.0 - Bundles, sample packs, rewards, and a store locator reduce friction.
• Shipping and access: 3.5 / 5.0 - Free US shipping over $45, with limited currency and regional support.
• Overall: 4.3 / 5.0 - A credible inclusive beauty brand for buyers who value pigment and vegan formulas.

Who Should Buy Mented Cosmetics

• Shoppers who struggle to find makeup suited to deeper skin tones.
• Buyers who prioritize vegan and ethically made beauty products.
• Anyone who wants pigmented color payoff in everyday makeup.
• People building a full routine who prefer curated bundles over single purchases.
• US-based shoppers who can take advantage of free shipping over $45.
• Repeat buyers who will use the rewards program.
• Gift buyers looking for gift cards or ready-made makeup kits.

Who Should Skip Mented Cosmetics

• Shoppers outside the US who want simple, low-cost delivery and returns.
• Budget buyers looking for the cheapest possible makeup staples.
• Anyone who needs to swatch products in person before buying.
• Buyers who only want one or two items and no bundle.
• Shoppers who prefer to pay in currencies not listed on the site.

Review Method

This review is based on the brand’s official website information, including its product categories, stated values, shipping and returns details, and supporting tools such as the shade match quiz and foundation comparison chart.

No hands-on testing, swatching, or lab testing was performed for this review.

Ratings reflect range breadth, stated formulation values, buying experience, and regional access as presented by the brand.

Check current pricing, shade availability, and shipping terms on the official site before purchasing.

Buying Advice

Start with the shade match quiz if you are unsure about foundation, then confirm your choice with the foundation comparison chart.

If you are new to the brand, the foundation sample pack is the lowest-risk way to test shades before committing to a full size.

Bundles generally make more sense than buying individual items if you want a complete routine.

US shoppers should aim to cross the $45 threshold to qualify for free shipping.

Check the shipping and returns page before ordering, especially if you are outside the US, and review the currency options at checkout.

Final Verdict

Mented Cosmetics earns a solid 4.3 / 5.0 for its inclusive shade philosophy, vegan positioning, and pigment-first product range.

It is a sensible pick for US shoppers who want makeup built with deeper skin tones in mind and who value curated bundles and sample options.

Buyers outside the US or on tight budgets should weigh shipping and pricing carefully before ordering. If the fit is right, Mented is a credible, values-led addition to a makeup routine.